Wednesday, May 1, 2024

Zanco: A Typeface Celebrating Contradictions

Zanco embodies a captivating paradox, seamlessly merging elegance with awkwardness, youth with sophistication, encapsulated within its unique variable display design. Its slender yet sturdy form boasts graceful curves, softened angles, and unconventional weight distribution, evoking a sense of effortless balance. From its lithe beginnings to its robust iterations, Zanco's distinct charm lies in its ability to gracefully transition between extremes, with shadows delicately accentuating its contours.

Inspired by the towering acrobats adorned in zancos, Zanco pays homage to their lofty presence above jubilant crowds. Its diverse styles, ranging from bold and quirky to delicate and ethereal, evoke a whimsical, art nouveau essence. This amalgamation of nostalgia and modernity results in a typeface that is both comforting and compelling.

Zanco's versatility extends beyond aesthetics, making it ideal for a myriad of applications, from heartfelt brand identities to dynamic motion graphics. Crafted by Alexander Wright at the innovative In-House Int’l studio, in collaboration with Rodrigo Fuenzalida, Zanco epitomizes the ethos of In-House International—a creative agency dedicated to crafting transformative branding experiences for trailblazers.

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Zanco: A Typeface Celebrating Contradictions

Add this font to your collection!


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